By Rup Narayan Dhakal : Pokhara–The Jaun Hai Pokhara campaign has successfully concluded in Western Nepal, marking a significant achievement. This six-day initiative was collaboratively organized by the Hotel Association Pokhara Nepal (HAPN) and the Nepal Tourism Board (NTB) Gandaki to promote domestic tourism.
Laxman Subedi, Chairman of the HAPN, reported that the campaign spanned across Bhairahawa, Nepalgunj, Dhangadhi, and Mahendranagar. Each city saw press conferences and interactive sessions where the opportunities and challenges within the tourism sector were discussed. Five different tourism packages related to Pokhara were also unveiled during the campaign.
Entrepreneurs from Pokhara and Bhairahawa expressed their commitment to jointly advocate for the commencement of international flights from the newly constructed Pokhara International Airport and Gautam Buddha International Airport.
Similarly, representatives from the tourism and business sectors in Pokhara and Dhangadhi advocated for the reinstatement of direct flights between the two cities. The private sector in Nepalgunj raised concerns about facilitating hassle-free entry into Nepal for Indian tourists from the Indo-Nepal border. Entrepreneurs in Mahendranagar proposed collaborative tourism packages to attract domestic and Indian tourists, especially focusing on these two cities. Entrepreneurs also sought the standard tourist bus services between Pokhara and West Nepal.
Throughout the campaign, Kundan Sharma Mishra, Senior Officer at NTB Gandaki, provided insights into the structure and responsibilities of the Nepal Tourism Board. At the same time, he emphasized the NTB’s commitment to working hand in hand with the private sector to promote Nepal both locally and internationally.
Various key figures, including Pom Narayan Shrestha, Chairman of Pokhara Tourism Council, Deepak Shrestha, HAPN First Vice Chairman, Rajendra Dhakal, General Secretary, and Parvati Pandey, Secretary, shared their perspectives during the interactive sessions.
“Jaun Hai Pokhara” translates to “Let’s go to Pokhara” and represents a promotional campaign. The recent phase of the campaign in Western Nepal followed the completion of the first phase in Eastern Nepal.
Pictures: Rup Narayan Dhakal